Responsible Tourism

At Pure Safari we are passionate about conservation and co-operation between ourselves, our partners and the local communities in which we operate. We actively support independent hotels, camps and lodges that support the local community through employment and charitable initiatives. Environmental responsibility is also very important to us and we prefer to recommend properties that work to minimise their impact on the environment and local customs.

Tourism is of one of the largest industries in the world, and we feel that our role as a small, independent tour operator is to ensure that our portfolio of properties reflect a grass roots ideology. We believe that tourism should contribute to and promote a better life for those directly involved in the services we provide as well as the wider community.


Please view a selection of the initiatives we support below:

Ewaso Lions

Lion Research Safari

We support:

Ewaso Lions conserves Kenya’s lions and other large carnivores by promoting coexistence between people and wildlife. Ewaso Lions uses sound science, education, and capacity building to foster support for conservation and help guide the long-term conservation management of lions in community areas.

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Pack for a Purpose

Pack for a Purpose

We support:

Pack for a Purpose. Their mission is to positively impact communities around the world by assisting travelers who want to bring meaningful contributions to the destinations they visit.


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The Wilderness Wildlife Trust

The Wilderness Wildlife Trust

We support:

The Wilderness Wildlife Trust. The goal of the Trust is to make a difference to Africa, her wildlife and her people.


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Deepalaya - Delhi

Deepalaya

We support:

Deepalaya is a non-government development organisation working on issues affecting the urban and rural poor, with a special focus on children in India.

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Peru Clean Stove Project

Peru Clean Stove Project

We support:

Our Clean Stove Project allows you to work directly with families from a rural Quechua community, building platforms for the stoves, brick foundations, and then installing the stoves and ceramic chimneys.


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Galapagos Reforestation Project

Galapagos Reforestation Project

We support:

Andean Discovery's Endemic & Native Plant Garden was created to help preserve the natural ecosystem in Galapagos and to regenerate areas that have been affected by introduced species.


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Tailor-made for you

  •  Your Safari is just that. Each safari we create is built around you and your requirements.

  •  Select your preferred style of accommodation and explore at your own pace.

  •  Co-create your perfect trip with the help of our experts.

Expert Advice

  •  All of our advisers are well travelled and know their areas inside out.

  •  All calls are answered instantly by a destination expert who will help you from start to finish.

  •  Get the most from your time and budget.

Personal Service

  •  The details make the difference. All our accommodation, drivers and guides have been carefully selected by location and service as well as their contribution to conservation or the community.

  •  Our business depends on recommendations. We go the extra mile to give you a trip to remember.

Would you like to make a booking?


We would be delighted to hear from you! Please call any of the numbers below or fill in the contact form with your requirements and we will be in touch.

From the UK

Call: 01227 671 154

From the USA

New York: (646) 513-4227

From South Africa

Cape Town: 021 300 2166